How to personalise care

Last May, an interview with a woman who founded a company:

Daniella Peri is the Founder of Yoppie, a DTC subscription-based, organic period care and PMS solutions provider. As part of our FemTech Founder series, FemTech.Live interviewed Daniella about her mission to improve menstrual health care.

So Daniella, tell us a bit about yourself and Yoppie.

I’m the Founder and CEO of Yoppie – a FemTech company that enables women to take control of their menstrual health. It’s my one and only experience in the FemTech world.

Yoppie is a DTC subscription-based, organic period care and PMS solutions provider that uses smart tech to enable women to not only personalise and manage their menstrual care but also to better educate themselves while they do it. From convenient product delivery to content personalisation, we’re helping women to sync menstruation with the modern world using a tech-driven approach.

Ok. Sounds slightly unnecessary to me (it’s not that much trouble to buy a box of tampons), but ok. However…someone must have Said Something.

https://twitter.com/elizamondegreen/status/1503855236020117505

So much for “fem tech.”

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